
Hello Sunday
It all started when I was put on a soap brand to work on at Ogilvy. I had to visit the factory and work on an AV for the brand. All the research on Youtube ended up with me learning how to soap and it becoming the most therapeutic thing I've done. It slowly then morphed into a small business during the pandemic.
Hello Sunday was born out of the idea of a feeling that we all experience on a Sunday. The day when everything slows down to prepare for the week that follows. You cook your best meals, watch a movie or two, lie in bed all day and read, and most importantly take luxurious showers. And we hope our soaps help you feel just that - the Sunday feeling linger on through the week.
​
Hello Sunday is very much a pandemic-born Instagram business. I am the founder, soapmaker, photographer, social media planner, customer care executive, peon and any other thing this little soap shop needed. I've sold more than 500 bars of soap and created a small community of 1000+ followers with repeat customers almost every month. I then introduced candles during the festive seasons which also became one of the bestsellers.


